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Eden-Roc: A new fragrance by Dior

May 6thGLOBAL

In celebration of the Hotel du Cap-Eden-Roc’s 150th anniversary, paying tribute to its exquisite natural surroundings, the ‘Grande Dame’ hotel has collaborated with Christian Dior on a signature Eden-Roc fragrance.  It is the fusion of two emblems of French art de vivre: the inimitable Parisian elegance of Christian Dior, and the sun-bathed luxury of this iconic palace, a member of the Oetker Collection portfolio of masterpiece hotels.

A ‘declaration of love to perfume,’ Dior Perfumer-Creator, François Demachy composed the Eden-Roc perfume by imagining himself arriving at the hotel by sea, taking in the salt, sun, pale rocks and lush vegetation.  The final salty, woody accord is a scented reflection of the hotel’s exceptional location on the Cap d’Antibes, that tells a quintessentially Mediterranean story of marine air, flowers, citrus fruits, aromatic scents and maritime pine trees.

The Eden-Roc fragrance is a scent imbued with the Mediterranean breeze, intended to evoke the delights of the French Riviera with a composition that is both mineral and green, and that tells its story as though revealing a landscape, or playing the notes of a melody. The fragrance opens with a powerfully invigorating scent of the sea, with a tangy, salty top note leading with strength. Then, aromas reminiscent of tanning oil and skin warmed by the sun develop, thanks to a jasmine note heightened with an instantly recognisable touch of coconut.

The fragrance is named simply ‘Eden-Roc,’ evoking the magic of a place where the sea, sun and nature celebrate their union.  Three colours representative of the hotel can also be identified: blue for the sea, yellow for the sun, and green for the pine trees.  To complete the pleasure of perfume, inspired by the peace and quiet of this exceptional place, Demachy has also created an Eden-Roc candle, liquid soap and body cream.  Used for the bath or simply to relax, each of these creations is the fragrant interpretation of the Hotel du Cap-Eden-Roc’s corner of paradise.

Philippe Perd, Managing Director of Hotel du Cap-Eden-Roc comments: “This fragrance marks the union of two icons of French heritage and elegance for whom innovation and tradition are closely linked. We are in tune. François Demachy has succeeded at turning a dream into reality with this unique fragrance that so incredibly resembles the location.”

Eden-Roc by Dior launched worldwide on May 1st, 2021 in Maison Christian Dior boutiques and online

 RRP

40ml / £99

125ml / £220

250ml / £315

oetkercollection.com/hotels/hotel-du-cap-eden-roc

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After a soft opening in 2025 for friends and family, the farm stay now enters 2026 as its first full season, opening more intentionally to a like-minded global community drawn to nature, food, and thoughtful design.

 

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22 individually designed rooms sit across the Hotel and ‘The Bunkhouse,’ each named after important women in the family and among their friends. Adorned with classic Scandi touches of sheepskin throws, limewashed walls, soft palettes, and contemporary art, the spaces are designed for comfort.

Buildings are framed by wildflowers and constructed using traditional methods, much of the work completed by hand, with local craftsmanship central to the process. Architect Maja Berg has been a key contributor, working alongside Erik Larsson, a Master of Gotlandic Craft Heritage, who built some of the original buildings himself and continues to pass on traditional building knowledge to the next generation.

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At the heart of Sibbjäns is a working farm home to hens, Mangalitza pigs, horses, and sheep, with agriculture guiding both the kitchen and the guest experience.

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New for the 2026 season, wellbeing at Sibbjäns is restorative rather than prescriptive. Inspired by Nordic traditions and the physicality of outdoor life, the evolving wellness offering includes:

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Gotland is Sweden’s sunniest destination, known for its distinctive light, limestone landscapes, and strong ‘right to roam’ ethos. Open from Easter through to Christmas and closed entirely during the dark winter months, Sibbjäns follows the natural calendar rather than resisting it.

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