A Farm in Mayfair
May 23rd
A Farm in Mayfair
A Farm in Mayfair
Claridge’s and The Newt in Somerset Bring Rural Charm to London
London
Claridge’s has officially unveiled A Farm in Mayfair, a spectacular two-week sensory installation in collaboration with the renowned Somerset estate, The Newt. Running from Monday 18th May until Sunday 31st May 2026 to coincide with the iconic RHS Chelsea Flower Show, this unique partnership transforms the hotel’s legendary Art Deco lobby into a rural oasis. Visitors and guests are invited to experience the rich sounds, scents, and textures of the countryside right in the heart of the capital, complete with a naturalistic meadow planting of British-grown grasses and native perennials inspired by The Newt’s vibrant spring gardens.
At the center of this transformation is a breathtaking, six-meter-tall sculptural tower made entirely from 60,000 rods of locally grown Somerset willow. Crafted by a team of skilled British artisans using both traditional and contemporary weaving techniques, the monumental piece took ten people 148 days to complete. The structure features beautifully woven figures of water buffalo, British White cattle, a stag, and chickens ascending toward the sky, all paying homage to the estate’s rich agricultural heritage. At the very peak sits a single willow egg symbolising seasonal renewal, while the experience extends throughout the hotel with willow-framed archways, facade decorations, and a stunning hallway installation of 800 fresh apples for guests to take home.
The collaboration beautifully extends beyond the visual and into the culinary, with Claridge’s menus completely embracing the bounty of the Somerset estate. Throughout the fortnight, guests dining in The Foyer and Reading Room can savor exclusive dishes featuring estate-reared British White beef, lamb, heritage tomatoes, and fresh buffalo mozzarella from The Newt’s own Creamery. Dessert menus will spotlight seasonal rhubarb, strawberry, and apple creations, while Claridge’s Bar will be pouring The Newt’s signature Cyder. To commemorate the event, a limited-edition Claridge’s x The Newt tote bag will also be available to purchase online and in both properties’ boutiques.
For those looking to fully immerse themselves in this unique celebration of British hospitality and artistry, a special Claridge’s X The Newt Stay package is available for booking. Starting from £1,120, the exclusive experience includes luxury overnight accommodation, bed and breakfast, a curated three-course dinner in The Foyer showcasing the collaboration’s estate-to-table menu, and a selection of handpicked welcome gifts from The Newt. For more information or to reserve a stay, visit the official Maybourne booking page.